SYNOPSIS

Austen served as the Creative Director for Tally Shelves, overseeing both the manufacturing and development of this modular shelving system. He led the brand's creative direction, shaping its identity to highlight design, rugged capability, and adaptability for equestrian tack rooms and other versatile environments. By steering the product’s development and refining its aesthetic, Austen ensured a seamless blend of functionality and style, from the conceptual phase through to final production. His strategic oversight emphasized a cohesive brand presence, positioning Tally Shelves as a durable and innovative solution in the market.