ABOUT
I lead global design for lululemon across flagships and events. I've also been spatial lead on a range of projects across retail and brand experiences. Recent work includes the Athleta popup for Olivia Rodrigo and a Beyond Yoga activation. Before that, four years at Bocci directing architectural installations, lighting and product experiences across Milan, Paris and Berlin. I also run POGO, a lighting studio casting blown glass into bark and other natural moulds. Nature makes the mould, the glass takes the form, and no two are alike. My work sits where design meets fabrication. I take concepts to built objects, run fabricators and engineers, and solve the structural problems that decide whether something gets made or stays a render. I consult for founders and growth stage brands on the same basis: architecture, industrial design and brand, built to ship rather than to present. Based in Texas. In New York, LA and Vancouver regularly. M.Arch, The Bartlett.
CAPABILITIES
Creative Direction
Art Direction
Retail Design
Experiential Design
Design Build
Fabrication
Technical Design
Industrial Design
Prototyping
3D Visualization
Project Management